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TransLink Translated at 42nd International Advertising Association (IAA) World Congress

30.07.2013

In 2010, Moscow hosted the 42nd International Advertising Association (IAA) World Congress, which was held in our country for the first time. The main venue of the event was the State Kremlin Palace.

TransLink Translation Agency was the official translator of the event. The company’s specialists provided the entire range of linguistic support for the Forum during three days and confirmed once again their ability to hold large-scale events at the highest level.

The event used both simultaneous and consecutive interpreting, which is not surprising because, in order to discuss topical issues, the leading representatives of the market got together in Moscow. The Congress was attended by M. Pritchard – marketing director at Procter & Gamble; N. Arora – president of business development at Google; M. Sorrell – head of WPP; M. Levy – head of Publicis Groupe; M. Bresseel – vice-president, Global Marketing at Microsoft Advertising; M. Mendenhall – senior vice-president and chief marketing officer at Hewlett Packard; and other leaders of of the largest media and communication holdings. A total of more than 1,300 participants and delegates from 53 countries arrived in Moscow.


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